Scientific thomsonreuters.com

December 2008

IP Intelligence can be a powerful competitive edge in times of tightened budgets and economic downturn.

Unfortunately, it can also be singled out for budget cuts in the lean times when it is needed most! Outsourcing is one way to make sure you see new opportunities and stave off disaster through IP intelligence—even when funds are limited. Our IP Consulting Services team can give you the benefits of broad expertise at a cost well below that of creating and staffing comparable in-house capabilities. Professionally and confidentially, they deliver concise reports, data and insights that you can act on quickly and strategically.

Here are three ways that IP Consulting Services can help you maintain your IP intelligence edge:

1. Technical intelligence—stay on top of changes in technology
Monitoring fast-moving technologies is time-consuming. IP Consulting Services can track changes for you and report on key developments using high-impact graphics and charts that keep all stakeholders up to speed. Technical intelligence reports can help you stay on top of:

• Patents downstream from key technologies
• Future development
• Licensing and partnership opportunities
• Viability of licensing prospects

2. Competitive intelligence—know everything your competitors have and do
Make sure you have a comprehensive picture of your competitors’ activities. Our experts start by creating complete pictures of others’ IP assets, including all subsidiaries, under a single company name. Then they monitor changes and other activity and report back to you with easy-to-analyze charts and visuals. This helps you protect the market position of your high-revenue products and spot enforcement opportunities and potential technical shifts that could threaten your existing products.

3. Industry intelligence—gain a true global perspective
The IP Consulting team also monitors intellectual property trends in over 40 countries, so you can understand industrial shifts by region. By working with this group of industry experts, you gain a global perspective and minimize language barriers.

IP Consulting Services delivers research services at the highest level of professionalism and assurance. With decades of combined expertise in the field of IP research and analysis and many individual industries, the experts at IP Consulting Services deliver the highest caliber of analysis and insight. On every project they follow a four-step process for delivering comprehensive, actionable information:

1. Triangulate sources and use iterative searching
2. Test the results with independent indicators
3. Highlight key data and provide effective summaries
4. Report on the situation, providing supporting information in e-files

With this new information, your stakeholders will be empowered to make accurate, confident decisions to protect your business in lean times—and grow it.

More about IP Consulting Services

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